The Significance Of Colour In Indian Ethnic Wear

In India, fashion is more than just a visual statement- it's a vibrant reflection of our culture, heritage and emotio...

Banarasi Silk vs. Kanchipuram Silk Sarees: Which is Right for You?

When it comes to silk sarees, few can rival the allure of Banarasi and Kanchipuram silk. Both of these saree styles h...

FLORAL FANTASY: THE ALLURE OF ORGANZA SILK SAREES

Organza silk sarees are renowned for the ethereal charm and allure that is hard to resist in the world of fashion. T...

Embrace the Elegance: Vasundhara Lite Sarees

All eyes on you In a world of fast changing fashion Vasundhara lite sarees stand as a timeless evergreen symb...

Hand Dyed prints

Kalamkari is an ancient hand-painting art that dates back to 3000 years ago. This art is also known as qualamkari. T...

The Beauty of Chennai

What can be said about Chennai that hasn’t been written before? The city is an amalgamation of so many cultures and ...

Exclusive Fabric Collections

  Designing with fabrics is a great way to personalize your look and add a little extra flair. We have a wide v...

Fruits and Florals

Sarees are one of the best traditional outfits that you can wear for any ethnic occasion, be it a religious get-toge...

BLOOM AND SHINE

Elegance is something personified to Women in the world. Women in saris never fail to magnetize attention. Leave peo...

Motifs That Are Here to Stay

The Bridal Season is not done just yet, ladies. Have we ever thought what makes us purchase a Kanchipuram Saree (oth...

FLORAL PRINTS

Floral prints may be called a trend, but sometimes it seems that floral will never really be out of style. This year...

Flora - That Rule the World of Silk!

The ever-green silk sarees have some of the patterns, motifs, and designs which have enhanced the beauty of the sare...